Founded in Milan in 1975, Giorgio Armani started as a fashion house known for its clean, tailored silhouettes and minimalist aesthetic. Armani's fragrances extend this philosophy of understated elegance and refined simplicity into the world of scent. Each fragrance is crafted to be a timeless accessory, blending high-quality ingredients to create a sophisticated and modern experience. From the fresh Acqua di Gio to the sensual Si, the brand offers a wide spectrum of aromas while maintaining a signature of effortless luxury. Acqua di Gio is one of the best-selling men's fragrances of all time.